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SPIDER-MAN Truck Tour

By Ginger Chan
THE AMAZING SPIDER-MAN “SECRETS UNMASKED” TRUCK TOUR
The Ultimate Spider-Man Interactive Experience Swings Into
Watchung on June 8th
WHAT: Everyone’s favorite Super Hero will be dropping into a Walmart near you!
In anticipation of the summer’s biggest blockbuster, The Amazing Spider-Man, Sony Pictures Home Entertainment, Walmart Stores, Inc., and Marvel Entertainment have teamed up to present the ultimate Spider-Man experience at Walmart Stores nationwide.
Grab the family for a fun-filled adventure at your local Walmart store and explore the innovative “Secrets Unmasked” Truck Tour that turns a parking lot into a playground of interactive features including*:
• PlayStation3 gaming center with advanced demo of The Amazing Spider-Man video game from Activision available in stores on June 26th
• Demonstrations and giveaways of the new Spider-Man Bonkazonks toys and The Amazing Spider-Man Hero FX Masks from Hasbro
• HP photo center with free photo print to take home
• Sony Electronics Screening center
• Temporary tattoo station
• Samples of Spider-Man snacks from Kellogg’s
• Demo of the “Web-Slinger” augmented reality app from Smart Talk
• Spidey climbing wall (only at select locations)
*activities vary by location
WHEN: Friday, June 8th
11:00am-2:00pm
WHERE: Walmart Store #5111
1501 US Highway 22
Watchung, NJ
For more information or to cover this event please contact:
Michelle Vale, [email protected] or (212) 819-8131 / Ginger Chan, [email protected] or (323) 330-8863
About Sony Pictures Home Entertainment:
Sony Pictures Home Entertainment is a Sony Pictures Entertainment (SPE) company. Sony Pictures Entertainment (SPE) is a subsidiary of Sony Corporation of America, a subsidiary of Tokyo-based Sony Corporation. SPE’s global operations encompass motion picture production and distribution; television production and distribution; home entertainment acquisition and distribution; a global channel network; digital content creation and distribution; operation of studio facilities; development of new entertainment products, services and technologies; and distribution of entertainment in more than 159 countries. For additional information, go to http://www.sonypictures.com/
About Wal-Mart:
Wal-Mart Stores, Inc. (NYSE: WMT) serves customers and members more than 200 million times per week at over 10,000 retail units under 69 different banners in 27 countries. With fiscal year 2012 sales of approximately $444 billion, Wal-Mart employs more than 2 million associates worldwide. Wal-Mart continues to be a leader in sustainability, corporate philanthropy and employment opportunity. Additional information about Wal-Mart can be found by visiting http://walmartstores.com, and on Facebook at http://facebook.com/walmart and on Twitter at http://twitter.com/walmart. Online merchandise sales are available at http://www.walmart.com and http://www.samsclub.com.
About Marvel Entertainment, LLC
Marvel Entertainment, LLC, a wholly-owned subsidiary of The Walt Disney Company, is one of the world’s most prominent character-based entertainment companies, built on a proven library of over 8,000 characters featured in a variety of media over seventy years. Marvel utilizes its character franchises in entertainment, licensing and publishing. For more information visit http://www.marvel.com.