By Meghan Higgins
FOR IMMEDIATE RELEASE
Meghan Higgins
Creative Marketing Alliance
(609) 297-2218
[email protected]
*Photos Available Upon Request*
CMA Moves Forward with Four New Team Members
PRINCETON JUNCTION, NJ – November 8, 2012 – Growing its team to support an expanded client base, Creative Marketing Alliance (CMA), a full service marketing firm located in Princeton Junction, brings Heather Bacci, Justin Laskey, Josephine Crutchley and Elizabeth Bertolotti aboard its team.
Supporting CMA’s marketing department, Heather Bacci, Marketing Coordinator, is responsible for team communication and project execution to ensure client needs and goals are met. Bringing a valuable background to CMA, Heather’s previous work experience includes media planning at a New York agency and marketing at Yale University and various branches of The Walt Disney Company’s ABC television network. Heather graduated from Quinnipiac University with a Master’s degree in Interactive Media.
Marketing Coordinator, Justin Laskey, also supports CMA’s marketing department and is accountable for project management on behalf of CMA clients. Justin’s marketing experience is derived from his time at a local agency, assisting with project management and day-to-day internal processes for numerous clients, including, Bistol-Myers Squibb’s pharmaceutical advertising campaigns. Graduating from Duquesne University, Justin holds a Bachelor’s degree in Corporate Communications.
Also new to CMA’s team, Josephine Crutchley, Association Coordinator, will handle day-to-day association management activities including website and database management and event support. Josephine’s previous experiences working directly for a non-profit association will provide a fresh perspective and valuable knowledge base for CMA and its clients.
Elizabeth Bertolotti, Association Coordinator, is responsible for the administrative and membership functions of association clients. Elizabeth’s strong administrative skills, team management experience and customer service background will effectively serve CMA clients, while also making her a true asset to the firm.
“I am thrilled to welcome these four valuable members to the CMA team,” expressed Jeffrey Barnhart, President and CEO of CMA. “As we gear up for 2013, it is nice to know we have a strong and energized staff supporting the current growth and future opportunities for CMA.”
For 25 years, CMA has used a combination of strategy and creativity to produce innovative marketing programs for its clients. Many clients utilize CMA’s innovative proprietary process called Marketecture™, which helps them navigate industry trends, market forces and competitive situations forming a battle plan for their marketing objectives. For more information, visit www.GoToCMA.com or visit our blog at www.CMACentralBlog.com.
About Creative Marketing Alliance (CMA)
Creative Marketing Alliance (CMA) is a full-service marketing firm that has successfully launched and managed integrated marketing programs using a combination of strategy and creativity to produce measurable results for 25 years. Based in Princeton Junction, NJ, CMA’s services include strategic marketing through content creation, interactive and traditional design and public relations. For more information, please visit www.GoToCMA.com, call 609-297-2235 or email us at [email protected].

