Weichert National Convention uncovers real estate magic in Orlando

Nearly 600 Weichert real estate professionals recently met in Orlando for a three-day national convention, themed “The Magic is YOU!” Weichert Real Estate Affiliates, Inc. (WREA) franchise owners, brokers, managers and sales associates from more than 240 offices across 36 states gathered at the Caribe Royale Orlando Hotel and Convention Center for a packed schedule of dynamic guest speakers and informative breakout sessions.

WREA President Martin J. Rueter kicked off the convention with a welcome address that recapped this year’s accomplishments and continued plans for growth, as well as spelled out how the Weichert brand’s unique programs, tools, training and the use of technology all work to empower its affiliates for professional success. Additional speakers provided insights and best practices to help attendees grow their businesses, as well as information on market trends, advice for real estate success and inspiration for professional growth.

The keynote speakers included Jackie Joyner-Kersee, Olympic medal winner and world champion runner; David Knox, a real estate negotiation and sales trainer; author and industry trends expert Stefan Swanepoel; Lawrence Yun, chief economist of the National Association of Realtors; speaker and philosopher Matt Ferrara; Hal Elrod, best-selling author and success coach; and Giovanni Livera, entertainer and motivational speaker.

Some of the other highlights of the Weichert National Convention include:

 A marketing panel, which discussed trends in such areas as social media, traditional marketing, and agent ratings and rankings.

 Breakout sessions, during which participants dove deep into new tools and programs, as well as popular real estate topics.

 Recognition of the Weichert network’s top agents, offices and companies.

Convention attendees brought home both positive news about the future of real estate and a reminder of the tools and services Weichert offers to help them grow their business and empower them to provide clients the best services in real estate.

Weichert Real Estate Affiliates, Inc., home to a growing roster of independently owned and operated offices across the country, is headquartered in Morris Plains. In January 2015, the company was ranked the No. 2 traditional real estate franchise by Entrepreneur magazine in the “Entrepreneur 2015 Franchise 500” list, an annual ranking of America’s top franchise opportunities.

For more information about Weichert, visit www.weichert.com.