Better Housekeeping Shop is the trusted resource for homeowners throughout Monmouth County for “everything appliances”—indoors or outdoors.
This has been the case for three generations of family ownership, since first opening their store in Red Bank in 1939.
Offering a wide selection of top brand appliances at the most competitive prices, coupled with a stellar sales and service team, is the secret to this successful family business.
Customers come to Better Housekeeping Shop because their time is precious — they know that when they visit their store, they are speaking with professionals who have decades of experience — something that cannot be matched when shopping elsewhere. Their experienced and highly trained personnel guide customers on the selection of appliances to best maximize their budgets and get the performance and aesthetics they want for their home appliances. And beyond the service, customers know they are getting the best prices in New Jersey on appliances, they trust Better Housekeeping Shop – and realize that there’s no need to shop anywhere else. We belong to the nation’s largest independent appliance store buying cooperative, so our customers know that they receive the best pricing.
According to owner, Michael Belforti, “Our customer service and expertise is what differentiates us in the market. Customers want to be confident that they are purchasing the best appliance. They simply cannot get the same personal attention, advice and expertise from searching the internet or at many big box type retailers. Our customers know this and appreciate our commitment to this level of customer service.”
Better Housekeeping Shop provides every major brand of home appliance, we service everything we sell and we’ve been a family run business for more than 80 years.