Ocean County freeholders say investing in the tourism industry is a sound investment in Ocean County’s economy.
“Every tourism dollar spent in Ocean County circulates seven times,” said Freeholder Director Joseph H. Vicari. “Tourism is a $3.3 billion industry in Ocean County and annually results in 65,000 jobs. This board’s continued support of the tourism industry shows our commitment to stimulating the local economy in order to help businesses and also those residents seeking jobs.”
Now in its 23rd year, the county’s matching tourism grant program will provide 51 grants to municipalities and nonprofit organizations to help promote tourism events throughout the county, according to a press release.
“Getting the word out, whether on a specific event or a general brochure, generates interest, and that generates revenue,” Vicari said. “And if new businesses see a continued interest in Ocean County, they will want to invest here. This grant program is the county’s version of an economic stimulus program.”
Ocean County expects to distribute grants totaling $59,845, according to Fred Schneeweiss, chairman of the Ocean County Tourism Advisory Council.
Schneeweiss noted that promoting events is key to getting visitors to come to Ocean County.
“Once they are here, tourists and our residents patronize local restaurants and businesses, helping our economy while enjoying the programs and events that are offered,” he said. “This is a key industry in Ocean County, and it plays an important role in all of our communities.”
“The events these grants are helping to promote offer something for everyone,” Vicari said. “From the Renaissance Festival to a summer solstice festival to an apple festival, some of the events have been attracting visitors for many years, while others are still new but well received and growing.”
Two grants will specifically assist local events: the Lakewood Lions Club received a $1,500 grant for its Renaissance Festival, and the Plumsted Township/Main Street Program received $1,000 for its Visitors Guide.