By Kaitlin Friedmann
Creative Marketing Alliance (CMA), a single-source marketing communications and association management firm based in Princeton Junction, New Jersey, announced the addition of two new Association Coordinators, Colleen Reasoner and Elizabeth Roe to the CMA team.
As Association Coordinators, Colleen and Elizabeth are responsible for handling the day-to-day member service activities for several of CMA’s association clients. Colleen is the Coordinator for the National Association of Independent Broker/Dealers (NAIBD), the Technology Channel Association (TCA) and the Transportation Marketing and Communications Association (TMCA), while Elizabeth is the Coordinator for the Association for Convention Operations Management (ACOM), the International Card Manufacturers Association (ICMA) and the Rental and Staging Network (RSN). Their responsibilities include member database management, coordinating association meeting planning activities and developing marketing materials. They also act as key contacts for each organization’s members.
Prior to joining CMA, Colleen worked as a public relations/media specialist at Coffee Bean Direct, an online coffee company based in Frenchtown, New Jersey. She is a resident of Ewing and a graduate of Chestnut Hill College in Philadelphia. Elizabeth most recently worked as an Administrative Assistant at Van Note-Harvey Associates, P.C. She is a resident of Hamilton, New Jersey and a graduate of Ramapo College.
“We are pleased to welcome Colleen and Elizabeth to CMA,” said Jeffrey Barnhart, President and CEO of CMA. “They will provide the strong support needed to go above and beyond for our clients.”
For 23 years, clients have relied on CMA for comprehensive strategic programs, high-impact creative communications and time-tested management solutions. The company’s innovative planning process, MarketectureTM, helps a variety of for-profit and non-profit organizations navigate industry trends and market forces to ensure continued success. For more information, visit www.cmasolutions.com.
