Coldwell Banker Residential Brokerage completes launch of new consumer website

Coldwell Banker Residential Brokerage in New Jersey and Rockland County, N.Y. announces the completion of the launch of ColdwellBanker-, a new consumer website that unifies 17 brokerage websites that served 50 of the largest 100 metropolitan areas in the United States. The new site features all of NRT’s Coldwell Banker branded and MLS property listings in the regions the company serves. NRT is the parent company of Coldwell Banker Residential Brokerage. Local listings can be viewed directly at The site replaces ColdwelBanker-, and visitors to that site will automatically be transferred to Coldwell- Visitors will be prompted to search for a property in their local market area, and will have the ability to search in markets across the country.

“ competes directly with some of the leading real estate websites in the nation, and our visitors now have access to some of the largest markets across the country all on one site,” said Hal Maxwell, president of Coldwell Banker Residential Brokerage in New Jersey and Rockland County, N.Y.

“The new site still retains our customers’ most popular features, and new functions have been introduced to greatly enhance their experience,” Maxwell said. “We are confident that homebuyers and sellers will greatly appreciate the design and functionality of ColdwellBanker- and will make this site their primary location for all of their real estate needs.”

The responsive-design site offers virtual tours, photos, property videos, community profiles, city and school reports, interactive maps, tips for buying and selling a home, and Coldwell Banker property management and rental listings. Consumers can also request a report on their home’s value in today’s market. The site effortlessly converts to computer, mobile and tablet format.

Agents affiliated with Coldwell Banker Residential Brokerage in New Jersey and Rockland County, N.Y. receive a free personal profile page, and have the ability to upload a video profile, unlimited photos for each property, and send automatic email alerts on new properties, price reductions and open houses to customers who opt-in. Leads on properties listed by a Coldwell Banker Residential Brokerageaffiliated agent will be sent directly to the agent through HomeBase InTouch, Coldwell

Banker Residential Brokerage ‘s customer relationship management system.

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