The ERA Brokers of New Jersey Recently announced that ERA Real Estate will be featured in an upcoming segment of the Continental Airlines in-flight media program throughout August.
Through Aug. 31, all Continental Airlines 767 and 777 domestic and international flights will feature ERA in its "Global Trends," an in-flight video that provides information about important developments in various industries. The 2-minute video segment will focus on the products and services ERA has developed which help senior homebuyers and sellers, and will also include information about home financing. It is estimated that 2.8 million travelers will view the information presented on ERA’s products and services.
"We are excited that ERA will be featured in Continental’s video segment – with so many people traveling this summer, it is a great opportunity for consumers to learn about our commitment to helping seniors navigate the real estate process," according to Joe Gulino, chairman of public relations and advertising for the ERA Brokers of New Jersey, and broker/owner of ERA Princeton Corridor Realty in West Windsor, which ranks among the top ERA offices in the world.
Highlighted in the "Global Trends" video will be the ERA Sellers Security Plan, a program in which ERA guarantees consumers that it will sell their homes, or ERA will buy it. Customers are guaranteed a sale and closing date once they meet specific requirements and accept an ERA offer. If ERA ends up purchasing a house and then resells it for more, the net profits are returned to the home seller. If ERA sells it for less, ERA takes the loss. The plan also allows qualified buyers to borrow against equity in their home up to $150,000 to purchase and close on their new home.
To help ERA agents better serve the growing mature market, ERA was the first global real estate franchise to provide its associates the Senior Real Estate Specialist designation through its eCampus training center, which includes more than 100 training courses online. Offered through the Senior Advantage Real Estate Council (SAREC), this course is designed to educate sales professionals about the special needs and concerns of mature Americans during the real estate process.
For more information on ERA products, services and training programs, contact your local ERA office or visit www.ERANJ.com.