N.J. ice cream festival features lots of cool stuff

The second annual New Jersey State Ice Cream Festival in downtown Toms River will take place July 24 from 11 a.m. to 3 p.m. along Washington Street.

For $4 per person, festival-goers can savor the different ice cream flavors produced by contestants from all over the New Jersey region and vote for their favorite flavor. Tickets are limited. While the ice cream is served, Inside Straight, a popular group performing classic rock hits, R&B and danceable tunes, will perform on Washington Street. The festival will provide kids’ rides by Inflatable Adventures, food vendors and crafters and more.

The Toms River Business Improvement District (TRBID) is producing the Ice Cream Festival in celebration of National Ice Cream Month.

Volunteers from the Ocean County Historical Society will repeat its popular kids activities and demonstrations of the old-fashioned way to make ice cream. Local TRBID merchant, Modell’s Sporting Goods, is to be on hand promoting its "Team Week" program, a fund-raiser for non-profits, with a football toss.

Lovers of banana splits will have the opportunity to learn more about their chosen ice cream treat from Michael Turback, author of "The Banana Split Book, Everything there is to know about America’s Greatest Dessert." Turback will be a judge for the ice cream competition and will be available to autograph his book and talk with fellow ice cream lovers about sundaes.

For more information on how to compete as a contestant at the event, and for more details about the event, visit www.DowntownTomsRiver.com.

The TRBID is involved in producing numerous downtown events and promotions including the Cruisin’ Downtown 2004, which runs the second Wednesday of the month through September.

For more information regarding the TRBID, call (732) 341-8738 or visit www.DowntownTomsRiver.com.